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Sales and Marketing

SELL OUT sɛl aʊt

Phrase

  • to sell all of a product.
Example Sentence: Every year our company is able to sell out most of our summer goods.
 

SELL LIKE HOTCAKES  

Phrase

  • to sell very quickly.
Example Sentence: The children's toys were selling like hotcakes at the end of the year.
 

SELL (SOMETHING) AT A LOSS  

Phrase

  • to sell something and lose money.
Example Sentence: We were forced to sell the computers at a loss.
 

RUN AN AD  

Phrase

  • to place/put an advertisement in a publication.
Example Sentence: The government decided to run an ad to tell the public about the new gas tax.
 

PREFERRED CUSTOMER prɪˈfɜrd kʌstəmər

Phrase

  • a customer who does much business with you.
Example Sentence: The man is a preferred customer and he always receives his products soon after he orders them.
 

PLUG A PRODUCT  

Phrase

  • to promote a product.
Example Sentence: The soccer star makes a lot of money when he agrees to plug a product.
 

OUT OF STOCK  

Phrase

  • not available for immediate sale.
Example Sentence: The toys are out of stock and we will have to wait several weeks before they are available.
 

ON THE BLOCK  

Phrase

  • to be for sale, to go on sale.
Example Sentence: After we bought the company we began to put some of the equipment on the block.
 

KNOCK DOWN THE PRICE OF (SOMETHING)  

Phrase

  • to lower the price of something.
Example Sentence: I bargained hard so that I could knock down the price of the stereo.
 

LINE OF PRODUCTS  

Phrase

  • a group/category of products that are similar to each other.
Example Sentence: Our company will introduce a new line of products in the autumn.
 

MAKE A COLD CALL  

Phrase

  • to visit or telephone a potential but unknown customer.
Example Sentence: When he first started to work at his company the salesman was asked to make a cold call.
 

LEAD TIME /lēd tīm/

phrase

  • the time from when an order is sent from a customer to a supplier until the ordered products arrive at the customer
Example Sentences:Our lead time is between 7 and 10 days depending on the customer’s location.
Is there anything you can do to shorten your lead time? We need the delivery within a week.
 

LAND AN ACCOUNT  

Phrase

  • to acquire an account.
Example Sentence: The salesman landed a large account on his first day of work.
 

JACK UP THE PRICE OF (SOMETHING)  

Phrase

  • to make a price higher.
Example Sentence: The steel company decided to jack up the price of steel at the beginning of the year.
 

A HARD SELL  

Phrase

  • a way of selling something that is very aggressive.
Example Sentence: The car salesman gave us a hard sell so we went to another car dealer.
 
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