Business Word/Phrase of the Day

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SLOGAN sloʊgən

20 Apr 2019

Noun

  • A phrase which a company creates to accompany a product.
Example Sentence: Which product had the slogan, 'You can't beat the feeling?'.
 

ROYALTY rɔɪəlti

19 Apr 2019

Noun

  • money paid to somebody (esp. a writer/musician) when their work is used.
Example Sentence: He receives royalties every time the advert appears on TV.
 

REDUNDANT rɪˈdʌndənt

18 Apr 2019

Adjective

  • not working, especially of a worker or factory.
Example Sentence: 500 workers were made redundant because of rising costs.
 

RAPPORT ræˈpɔr

17 Apr 2019

Noun

  • mutual understanding and agreement; good relationship.
Example Sentence: It is important to develop a rapport with business partners.
 

QUOTA kwoʊtə

16 Apr 2019

Noun

  • a limit set on the amount of imports which can come into a country.
Example Sentence: The country has set quotas on steel imports.
 

PRICEY praɪsi

15 Apr 2019

Adjective

  • expensive (informal)
Example Sentence: We decided not to buy the sofa as it was a quite pricey.
 

POINT OF SALE  

14 Apr 2019

Noun

  • the exact place where a product is sold.
Example Sentence: The shop has put up new point of sale display boards around the till.
 

PERK pɜrk

13 Apr 2019

Noun

  • an added benefit of something, especially a job.
Example Sentence: The company car is just one of the perks of my new job.
 

ON THE FIRST RUNG  

12 Apr 2019

Phrase

  • at the lowest level of an organisation (the first step of a ladder)
Example Sentence: I started working here on the first rung 30 years ago.
 

OBLIGATION ɒblɪˈgeɪʃən

11 Apr 2019

Noun

  • something that you must do.
Example Sentence: You are under no obligation to finish this job.
 

JEOPARDISE [US -IZE] dʒɛpərˌdaɪz

10 Apr 2019

Verb

  • to put something at risk or in danger.
Example Sentence: His mistake jeopardised the entire project.
 

INNOVATE ˈɪnəˌveɪt

09 Apr 2019

Verb

  • to create, develop or design new technology or products.
Example Sentence: The mobile phone industry constantly needs to innovate.
 

FLAW flɔ

08 Apr 2019

Verb

  • a problem or defect with something, especially a plan.
Example Sentence: The plan was flawed because of the lack of funds.
 

EXPLOIT ɛksplɔɪt

07 Apr 2019

Verb

  • use to your benefit.
Example Sentence: The country's resources are not being fully exploited.
 

DURABLE dʊərəbəl

06 Apr 2019

Adjective

  • lasting a long time without wear.
Example Sentence: Their range of kitchen products are durable but inexpensive.
 
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