Business Word/Phrase of the Day

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QUOTA kwoʊtə

01 November 2014


  • a limit set on the amount of imports which can come into a country.
Example Sentence: The country has set quotas on steel imports.

PRICEY praɪsi

31 October 2014


  • expensive (informal)
Example Sentence: We decided not to buy the sofa as it was a quite pricey.


30 October 2014


  • the exact place where a product is sold.
Example Sentence: The shop has put up new point of sale display boards around the till.

PERK pɜrk

29 October 2014


  • an added benefit of something, especially a job.
Example Sentence: The company car is just one of the perks of my new job.


28 October 2014


  • at the lowest level of an organisation (the first step of a ladder)
Example Sentence: I started working here on the first rung 30 years ago.

OBLIGATION ɒblɪˈgeɪʃən

27 October 2014


  • something that you must do.
Example Sentence: You are under no obligation to finish this job.

JEOPARDISE [US -IZE] dʒɛpərˌdaɪz

26 October 2014


  • to put something at risk or in danger.
Example Sentence: His mistake jeopardised the entire project.

INNOVATE ɪnəˌveɪt

25 October 2014


  • to create, develop or design new technology or products.
Example Sentence: The mobile phone industry constantly needs to innovate.

FLAW flɔ

24 October 2014


  • a problem or defect with something, especially a plan.
Example Sentence: The plan was flawed because of the lack of funds.

EXPLOIT ɛksplɔɪt

23 October 2014


  • use to your benefit.
Example Sentence: The country's resources are not being fully exploited.

DURABLE dʊərəbəl

22 October 2014


  • lasting a long time without wear.
Example Sentence: Their range of kitchen products are durable but inexpensive.

MORALE məˈræl

21 October 2014


  • the general feelings of a group towards success.
Example Sentence: Morale amongst the staff dropped because of poor conditions.

MARKETING MIX mɑrkɪtɪŋ mɪks

20 October 2014


  • the combination of marketing strategies a company uses.
Example Sentence: It's important to get the right marketing mix.

MARKET NICHE mɑrkɪt nɪtʃ

19 October 2014


  • a small but profitable segment of market.
Example Sentence: They found a market niche providing special chairs for elderly people.

MAKE SENSE meɪk sɛns

18 October 2014


  • to be logical, having considered all the facts.
Example Sentence: I think it makes sense for us to buy a new printer.
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