Business Word/Phrase of the Day

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AXE æks

20 Jun 2018


  • to suddenly reduce or stop providing something.
Example Sentence: The product was axed a mere five weeks after it was launched.

AMORTISATION əˌmɔːtaɪˈzeɪʃən

19 Jun 2018


  • the repayment of debt in small regular amount.
Example Sentence: Company earnings before interest, tax and amortisation grew by 10%.

BAD DEBT bæd dɛt

18 Jun 2018


  • money that is owed but unlikely to be paid back.
Example Sentence: The bank's losses were caused by bad debt.

ASSIGN əˈsaɪn

17 Jun 2018


  • to give a particular job or task to somebody.
Example Sentence: The job of finding more seats for the event was assigned to Paul.

AGEISM eɪdʒɪzəm

16 Jun 2018


  • to treat somebody unfairly because of their age.
Example Sentence: She claims that she was refused the job because of ageism.

CLINCH klɪntʃ

15 Jun 2018


  • to successfully close a difficult business deal.
Example Sentence: After 5 hours of negotiating, they finally clinched a deal.

CLARIFY klærəˌfaɪ

14 Jun 2018


  • to make something clear.
Example Sentence: Can we please clarify who will be responsible for the project?

BRAND AWARENESS brænd əˈwɛərnɪs

13 Jun 2018


  • the extent to which a brand is recognised by the public.
Example Sentence: The ad campaign aims to boost brand awareness in the country.

ALLOCATE æləˌkeɪt

12 Jun 2018


  • to specify where something (especially resources) will go.
Example Sentence: They have allocated $50 million for research and development.


11 Jun 2018


  • service that is provided after something has been sold.
Example Sentence: The company was praised for its excellent after-sales service.


10 Jun 2018


  • A feature of a product which makes it different from the rest.
Example Sentence: It's Unique Selling Point is that it is waterproof, unlike the others.

INNOVATE ɪnəˌveɪt

09 Jun 2018


  • to create, develop or design new technology or products.
Example Sentence: The mobile phone industry constantly needs to innovate.

FLAW flɔ

08 Jun 2018


  • a problem or defect with something, especially a plan.
Example Sentence: The plan was flawed because of the lack of funds.

EXPLOIT ɛksplɔɪt

07 Jun 2018


  • use to your benefit.
Example Sentence: The country's resources are not being fully exploited.

BENEFICIARY bɛnəˈfɪʃiˌɛri

06 Jun 2018


  • the person who will receive something.
Example Sentence: I was the sole beneficiary in my father's will.