podcommunication

Introduction

Rule 1: The customer is always right.
Rule 2: If the customer is wrong, rule 1 applies.

It is said that for every person who complains, there are 26 other people who suffer in silence, and each unhappy customer tells 10 to 16 other people. But if you address the problem in the right way, 90 per cent of the complainers will do business with you again. When people complain, they are usually angry or upset. This can be difficult to handle in a second language.

In this podcast lesson, we’re going to look at how the same customer complaint is dealt with in two completely different ways. One will be the right way and the other, the wrong way.

After you’ve finished listening to this lesson, make sure you review our study notes on a six-stage customer service strategy. You can apply this strategy to most customer service situations where you need to handle a face-to-face customer problem.

Situation 1

You're now going to listen to a conversation between a bank teller and a customer who has a complaint about the bank’s service.

 

 
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