Strengthen word choice at the word and sentence level by adding precise verbs. Avoid non-specific verbs and the overuse of is, are, was, were, I or we. Always look for verbs that are masked as nouns. Convert the noun back to a verb by using its root and rewrite the sentence.

Example

John Smith will contact you at 11.30 p.m.

Revised

John smith will send you an e-mail at 11.30 p.m.

Revised

John Smith will visit you at 11.30 p.m.

 

Example

We must consider this problem.

Revised

We must resolve this problem.

 

Example

The report is a summary of previous research on drinking.

Revised

The report summarises research on drinking.

 

Example

The copy editor made an improvement to the draft.

Revised

The copy editor improved the draft.

 

Example

John is responsible for the distribution of the daily marketing report.

Revised

John distributes the daily marketing report.

 

Example

Improvement of the invoicing system will be performed by Jane Smith.

Revised

Jane Smith will improve the invoicing system.

 

Example

Candidate interviewing and employment is done by Human Resources.

Revised

Human Resources interviews and employs all candidates.

 

Example

All credit card approval is done by Jane Smith.

Revised

Jane Smith approves credit cards.

 
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