Sales and Marketing

BRAND LOYALTY brænd lɔɪəlti

06 Aug 2019

Noun

  • a group's willingness to continue buying the same product.
Example Sentence: Their sales did not fall due to their customer's brand loyalty.
 

UNDERCUT ʌndərˈkʌt

03 Aug 2019

Verb

  • to charge less than a competitor.
Example Sentence: They have reduced their price to undercut their rivals.
 

SALES FORECAST seɪlz fɔrˌkæst

26 Jul 2019

Noun

  • a prediction of how you expect sales to change in the future.
Example Sentence: The company lowered it sales forecast for the third quarter.
 

SALES FORCE /seɪlz fôrs/

25 Jul 2019

phrase

  • all the employees of a company whose job is persuading customers to buy their company's products or services
Example Sentences:The company has a worldwide sales force of around 3,000 people.
The company’s sales force has just been cut by 20% due to falling demand for the company’s products.
 

HARD-SELL hɑrd sɛl

11 Jul 2019

Adjective

  • (of selling or advertising) aggressive and forceful.
Example Sentence: He tried to defend the hard-sell tactics used to entice customers.
 

DIVISION dɪˈvɪʒən

08 Jul 2019

Noun

  • a part of an organisation.
Example Sentence: She heads the company's worldwide sales division.
 

WHOLESALE hoʊlˌseɪl

15 Jun 2019

Noun

  • sold cheaply in large amounts, especially to shops, who resell the goods.
Example Sentence: They claim to sell their products at wholesale prices.
 

SUBLIMINAL sʌbˈlɪmənl

11 Jun 2019

Adjective

  • in a way that cannot be noticed by the viewer.
Example Sentence: They are accused of using subliminal advertising to sell products to children.
 

SLASH slæʃ

09 Jun 2019

Verb

  • greatly reduce in price or number.
Example Sentence: Prices have been slashed in the summer sales.
 

SALES PITCH seɪlz pɪtʃ

07 Jun 2019

Noun

  • what a salesman says when trying to sell something.
Example Sentence: His sales pitch was very convincing.
 

MIDDLEMAN mɪdlˌmæn

02 Jun 2019

Noun

  • somebody who acts between two people/groups in business.
Example Sentence: Let's cut out the middleman and work directly with each other.
 

MARK-UP mɑrk ʌp

31 May 2019

Noun

  • an increase in the price of something.
Example Sentence: There is a mark-up of 40% on these foreign imports.
 

MAIL ORDER meɪl ɔrdər

30 May 2019

Noun

  • the sale of products that are delivered by post.
Example Sentence: She bought the skirt by mail order but it was never delivered.
 

LOSS LEADER lɔs lidər

28 May 2019

Noun

  • a product that is sold at a very low price to attract customers.
Example Sentence: Supermarkets often use milk as a loss leader.
 

ENDORSE ɛnˈdɔrs

19 May 2019

Verb

  • (of famous people) to publically say that you think a product is good.
Example Sentence: The boxer endorses the energy drink in their latest commercial.
 
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