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Business Word/Phrase of the Day

word-phrase-descEvery day we publish a business word or phrase together with audio pronunciation, phonetics, definition and example sentences. This is a great way to improve your workplace vocabulary as well as your pronunciation. To receive 'Business Word/Phrase of the Day' by email, just subscribe to our newsletter from the link above. 

INCENTIVE ɪnˈsɛntɪv

10 Oct 2023

Noun

  • something that incites or encourages an action or greater effort.
Example Sentence: Many universities have started providing large incentives to encourage student enrolment.
 

IN BULK ɪn bʌlk

09 Oct 2023

Phrase

  • in large amounts.
Example Sentence: We buy paper in bulk at a very low price.
 

GO BUST goʊ bʌst

08 Oct 2023

Phrasal Verb

  • (of a company) close because it cannot make enough money.
Example Sentence: The company went bust after 12 months of severe losses.
 

FREE MARKET fri mɑrkɪt

07 Oct 2023

Noun

  • a market that is not influenced by the government.
Example Sentence: He supports a free market for goods in Europe.
 

FLOP flɒp

06 Oct 2023

Verb

  • very unsuccessful.
Example Sentence: The product was a flop and was discontinued after just 6 months.
 

ENDORSE ɛnˈdɔrs

05 Oct 2023

Verb

  • (of famous people) to publically say that you think a product is good.
Example Sentence: The boxer endorses the energy drink in their latest commercial.
 

END USER ɛnd yuzər

04 Oct 2023

Noun

  • the person who uses a product or service.
Example Sentence: We need more feedback from end users.
 

DISMISS dɪsˈmɪs

03 Oct 2023

Verb

  • to end somebody's term of employment because they did something bad (syn: sack, fire)
Example Sentence: He was dismissed for being rude to a customer.
 

COUPON kupɒn

02 Oct 2023

Noun

  • part of a printed advert that can be used to buy or get a product.
Example Sentence: Collect the coupons from our magazine to get a 20% discount!
 

COMPETITIVE kəmˈpɛtɪtɪv

01 Oct 2023

Adjective

  • offering a price or service that is as good or better than other companies.
Example Sentence: They are offering the new computer at a very competitive price.
 

COLD-CALL koʊld kɔl

30 Sep 2023

Noun

  • to call somebody to try to sell something without permission or warning.
Example Sentence: I hate it when people cold-call to sell me things.
 

CLINCH klɪntʃ

29 Sep 2023

Verb

  • to successfully close a difficult business deal.
Example Sentence: After 5 hours of negotiating, they finally clinched a deal.
 

CLARIFY klærəˌfaɪ

28 Sep 2023

Verb

  • to make something clear.
Example Sentence: Can we please clarify who will be responsible for the project?
 

BRAND AWARENESS brænd əˈwɛərnɪs

27 Sep 2023

Noun

  • the extent to which a brand is recognised by the public.
Example Sentence: The ad campaign aims to boost brand awareness in the country.
 

ALLOCATE æləˌkeɪt

26 Sep 2023

Verb

  • to specify where something (especially resources) will go.
Example Sentence: They have allocated $50 million for research and development.
 
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